Also like, as far as business social media goes it’s really important to keep in mind that engagement with those accounts affects real people? Not only is it someone’s job to run those accounts, but if it’s for a specific location, any comment can be taken as a reflection on the employees. Like, someone recently @’ed our store on twitter saying all the employees seem miserable and I hope to god the store head doesn’t see it because I guarantee that would get us all reprimanded for not being cheerful enough. And if you say you’ll be spending your money elsewhere, there’s a good chance employees are going to be pushed to do more to convince people to shop there.
It’s really easy to look at an account and see a soulless business, especially if it’s part of a corporation, but anything you say will affect people trying to scrape by long before it has any effect on the company.
SittingOverHereDreaming 